Lead Magnet Toolkit

A lead magnet can be a key piece of content that drives your marketing.  Essentially it’s somthing of real value to your prospects and identifies those that are in the market for your product or service.  If you are planning on producing a lead magnet or already have some in operation then the questions below can help you decide if it’ll work for you.  There are two other things that are important to consider although I haven’t included them below becasue

Does your lead magnet provide a solution to a specific problem for your prospect?
Next >